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Making the Business Case for a Road Safety Program
Module 1: The Human and Financial Impact of Crashes
Course aim and objectives
Introduction
The human Impact of road traffic crashes
The financial impact of road traffic crashes
The hidden costs of road traffic crashes
Effects of road traffic crashes on reputation and staff well-being
Live lesson week 1
Module 2: The Behavioural Risks of Driving for Work
Introduction
Driver behaviour and risk taking
Speed and risk of road traffic crash involvement
Mobile phone use and distraction (5:17)
Seatbelts and how they protect you
Drink and drug driving and risk of road traffic crash involvement
Fatigue and drowsy driving
Live lesson week 2
Module 3: Interventions for Improving Road Safety
Introduction
A literature review of traffic safety for organizations
A study to investigate road safety within A&D organisations
Road safety interventions for A&D organizations (10:29)
Driver training interventions
Group discussion interventions
In-vehicle data recorders interventions
Reducing speeding events: A case study
Fleet Safety Intervention Toolkit
Live lesson week 3
Module 4: The Impact of Safety Culture on Road Safety
Introduction
The cultural web
The cultural web: Stories
The cultural web: Rituals and routines
The cultural web: Symbols
The cultural web: Organizational structures
The cultural web: Control systems
The cultural web: Power structures
Culture change
Live lesson week 4
Module 5: Build a Business Case for Road Safety
Introduction
Where are we now?
Where do we want to get to?
How are we going to get there?
Your Business Case Presentation Assignment
Final quiz
Live lesson week 5
Driver behaviour and risk taking
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